E-Commerce Web Design Manchester
Anyone who’s paid even the slightest interest in current affairs and business news over the last few years can tell you that shopping online isn’t going anywhere. A cursory glance at any of the data published by the Office for National Statistics regarding online sales will support such an assertion; at the end of 2018, roughly 20% of all retails sales in the United Kingdom were online purchases. Accordingly, any business not operating online, or not operating online efficiently, is potentially losing out on a 20% increase in their sales revenue.
With that information in hand, any sensible business owner would accept that missing out on a potential 20% increase in revenue is not ideal. However, when it comes to utilizing the prospective sales vein that is the world wide web, many people don’t have the foggiest idea where to begin. We at Gorilla Marketing don’t blame them, the online world can be an extremely confusing place for those trying to navigate it without a guide.
Accordingly, through their initial experiments in attempting to begin selling products or services online, many of our clients have usually encountered a content management system, or CMS. One of the most well-known CMS’ is Shopify, which offers a customisable online sales platform for a monthly subscription fee. The problem with subscription services such as Shopify though, is that your online sales platform is from that point onwards a constant business overhead. Additionally, Shopify also takes a percentage of each sale through your online store, coupled with your subscription costs this begins to eat into both your company’s competitiveness as well as its bottom line.
That’s bad enough, but Shopify and other subscriptions-based CMS’ have another considerable problem when it comes to E-commerce; it’s difficult to optimise these platforms correctly for Search Engines, especially if you don’t really know what you are doing inside the platforms’ CSS. Being listed highly on Search Engine search results is integral to the success of your E-Commerce website. If you aren’t being displayed on Google’s front pages you’re not going to be selling very much, and that’s entirely down to the fact no-one is seeing your products or services.
Additionally, whether or not your audience is actually able to see and load your website correctly is perhaps one of the most important, and overlooked, factors in whether or not your website manages to convert online customers. According to research compiled by Statista, roughly 40% of U.S. retail e-commerce sales in 2018 were completed on a mobile device such as a phone or tablet. With that being said, it’s crucial that your website is well optimized and designed to function on a multitude of devices, not just PC’s and Laptops.
Web Design Manchester Portfolio
FAQ About E-Commerce Web Design
The Manchester based team at Gorilla Marketing understands that the world of online retail can be an initially overwhelming and intimidating environment, but we’re here to hold your hand and help you get your business reaching its full online potential as soon as possible. We offer a robust, affordable and all-encompassing web design service, one that will provide your company with everything it needs to become the next online retail sensation.
The service is designed to take your business from having next-to-no online presence, to being in complete control of a fully functioning bespoke website generating a consistent stream of sales.
Our E-Commerce Web Design Process initially begins with sitting down with you and helping you identify the goals and objectives of your new website. Many Manchester based Web Design Services fail to do this effectively, however we know that developing an effective online strategy for our client is an integral first step in creating an engaging and profitable E-Commerce Website.
Once we understand you, your business and your business’ needs, we will begin designing and building out your E-Commerce website. Gorilla Marketing specialize in WordPress design, not to be confused with WordPress.com, which gives us a large scope of design control over the websites we are able to build for our clients. This level of control is one of the reasons Gorilla Marketing is considered one of the best Digital Marketing Agencies in Manchester.
Our E-Commerce websites primarily function using a website Plug-in known as WooCommerce. WooCommerce is a brilliant tool for companies looking to move into online retail. As WooCommerce is a piece of open source software, it primarily means your company will not be hemorrhaging money in subscription/maintenance overheads. It also offers a large degree of flexibility and is incredibly easy to use for those not versed in Web Design. This is important to us - it’s your website after all, you shouldn’t feel like an alien trying to managing it.
All of our E-Commerce clients’ websites are hosted on high-speed, stable and secure LiteSpeed Web Servers. We know how important the user experience of an E-commerce website is in generating sales, that’s why we ensure that the websites we build run as smoothly and efficiently as possible. However, if you are dead-set on using a different server provider for you E-commerce website, we are more than happy to help you do this as well.
Gorilla Marketing have one of the fastest Website turn-arounds in the industry. We work exceptionally hard to deliver the results we promise. From first contact we aim to have your E-Commerce website up and running within 5-10 weeks. Although we work quickly, we work carefully, ensuring that we provide some of the highest calibre of E-Commerce Web Design available in Manchester, the North-West and the UK.
Yes, it is possible to move an existing website over to a WooCommerce supported website. Many of our clients choose to do this to save themselves a lot of time when it comes to re-uploading product listings. If this is something you are interested in doing, don’t hesitate to mention it to us. We’ll be happy to implement the move as well as talk you through process.
All of our websites are built to be Hyper Text Transfer Protocol Secure (HTTPS). HTTPS is used to ensure secure communication between computers, helping to protect your data as well as the data of the people viewing your website. On top of this, the LiteSpeed servers we utilize are heavily secured using the latest in anti-virus and hacking technology. But just to be 100% certain that our clients’ websites are secure, we back up and save all of the data stored on our servers every 6 hours.
For our E-Commerce Web Design service, we work on a quote by quote basis. With that being said don’t hesitate to get in contact, we’ll be happy to give you a call to talk through what you are looking for and what we can provide for you. Our quotes and audits are always free.
Gorilla Marketing are a Manchester based Wed Design and Marketing Agency. We have spent the last 7 years working alongside local & national name-brand clients, helping them to expand their businesses online and gain access to their latent online sales potential.
In doing so Gorilla Marketing have been at the forefront of Manchester’s Web Design industry, pioneering some of the most effective online strategies currently being used to generate views, revenue and sales. Managing enormous name-brand clients, in highly competitive fields, has bestowed us with almost a decade worth of experience in creating excellent E-Commerce websites and propelling them to the top of Google’s search results – we know what we’re doing, and we know what works.